Promoting local holidays in Scotland

Amy Riddell, Tourism Ireland Scotland, said: “St Patrick’s Day traditionally marks the real start of the tourism season for us, when we take every opportunity to capitalise on the heightened profile of the island of Ireland. Our presence at the St Patrick’s family event in Glasgow provided us with a good opportunity to raise awareness of the many things to see and do in Northern Ireland for Scottish holidaymakers – including iconic experiences like the Causeway Coastal Route, Titanic Belfast, the walled city of Derry and our unique National Trust properties. Tourism Ireland’s message here in Scotland is that Northern Ireland is a superb choice for a holiday or long weekend break in 2017.”

Tourism Ireland promoted Northern Ireland and the island of Ireland at various St Patrick’s Day events in Glasgow, Edinburgh and Coatbridge. And, for the first time ever, The Kelpies (horse head sculptures at The Helix) participated in Tourism Ireland’s Global Greening initiative.