‘Meet the Makers’ at Supervalu

Customers and local people attended the family fun day, which celebrated local producers and demonstrated SuperValus commitment to supporting Northern Irelands Year of Food and Drink. INBM17-16S
Customers and local people attended the family fun day, which celebrated local producers and demonstrated SuperValus commitment to supporting Northern Irelands Year of Food and Drink. INBM17-16S

McCOOL’S SuperValu, Ballymoney hosted the first ‘Meet the Makers’ event in-store for customers with over 70 local suppliers sampling their produce.

Customers attended the family fun day, which celebrated local producers and demonstrated SuperValu’s commitment to supporting Northern Ireland’s Year of Food and Drink. SuperValu’s new Ambassador Chef, Noel McMeel, was on hand to offer some culinary inspiration with cooking demonstrations throughout the day.

Customers and local people attended the family fun day, which celebrated local producers and demonstrated SuperValus commitment to supporting Northern Irelands Year of Food and Drink. INBM17-16S

Customers and local people attended the family fun day, which celebrated local producers and demonstrated SuperValus commitment to supporting Northern Irelands Year of Food and Drink. INBM17-16S

Local suppliers including Broighter Gold, Chocolate Manor, Donnybrewer Butter, Ruby Blue Vodka and Mash Direct brought their ranges of products to the store, allowing customers to sample the goods. The younger customers were able to make the most of the free face painting and balloon modelling.

SuperValu Ballymoney, owner Peter McCool said: “Thank you to everyone who came along and supported the event. We were delighted to have so many local suppliers at the store to showcase their produce to our customers and staff. 2016 is Northern Ireland’s Year of Food and Drink and this event highlighted to our customers the strong link we have in supporting local suppliers and businesses and it created a great buzz, not only in-store but throughout the local area.”

SuperValu Sales Director, Nigel Maxwell said: “The SuperValu ‘Meet the Makers’ launch event was a fantastic success and demonstrated how important it is to bring local suppliers to our stores to enable customers to shop local. I look forward to seeing this roll-out across all SuperValu stores in Northern Ireland.”

‘Meet the Makers’ is rolling out across all 35 local SuperValu stores in Northern Ireland and is part of the retail brand’s ‘We Believe in Local’ campaign.

Customers and local people attended the family fun day, which celebrated local producers and demonstrated SuperValus commitment to supporting Northern Irelands Year of Food and Drink. INBM17-16S

Customers and local people attended the family fun day, which celebrated local producers and demonstrated SuperValus commitment to supporting Northern Irelands Year of Food and Drink. INBM17-16S

SuperValu is a leading foodmarket convenience brand for independent retailers in Northern Ireland providing real food from the heart of Northern Ireland. SuperValu believes in quality local food that is from here and for here, which is why, every year, we sell in excess of £105 million worth of products from Northern Ireland in our stores; this helps to sustain jobs in local communities across the province.

Customers and local people attended the family fun day, which celebrated local producers and demonstrated SuperValus commitment to supporting Northern Irelands Year of Food and Drink. INBM17-16S

Customers and local people attended the family fun day, which celebrated local producers and demonstrated SuperValus commitment to supporting Northern Irelands Year of Food and Drink. INBM17-16S

SuperValu Ballymoney store owner, Peter McCool welcomed SuperValus Ambassador Chef, Noel McMeel to the store for the recent launch of SuperValus Meet the Makers. INBM17-16S

SuperValu Ballymoney store owner, Peter McCool welcomed SuperValus Ambassador Chef, Noel McMeel to the store for the recent launch of SuperValus Meet the Makers. INBM17-16S

SuperValus Ambassador Chef, Noel McMeel welcomed North Antrim MLA, Mervin Storey to McCools SuperValu, Ballymoney for the recent launch of SuperValus Meet the Makers. INBM17-16S

SuperValus Ambassador Chef, Noel McMeel welcomed North Antrim MLA, Mervin Storey to McCools SuperValu, Ballymoney for the recent launch of SuperValus Meet the Makers. INBM17-16S

McCools SuperValu, Ballymoney store manager, Ian Elliott was hard at work welcoming customers to the recent launch of SuperValus Meet the Makers event. INBM17-16S

McCools SuperValu, Ballymoney store manager, Ian Elliott was hard at work welcoming customers to the recent launch of SuperValus Meet the Makers event. INBM17-16S

Meet the Makers...Customers enjoy a cooking demonstration from SuperValus Ambassador Chef, Noel McMeel during the recent launch of SuperValus Meet the Makers event at McCools Ballymoney. INBM16-17S

Meet the Makers...Customers enjoy a cooking demonstration from SuperValus Ambassador Chef, Noel McMeel during the recent launch of SuperValus Meet the Makers event at McCools Ballymoney. INBM16-17S

SuperValus Ambassador Chef, Noel McMeel was busy in action during the recent launch of SuperValus Meet the Makers event at McCools Ballymoney. INBM17-16S

SuperValus Ambassador Chef, Noel McMeel was busy in action during the recent launch of SuperValus Meet the Makers event at McCools Ballymoney. INBM17-16S

Supervalu's Debbie has found a new friend in Chef Noel McMeel pictured helping him out at the event. inbm17-16s

Supervalu's Debbie has found a new friend in Chef Noel McMeel pictured helping him out at the event. inbm17-16s

Customers and staff enjoy the 'Meet the Makers' event. inbm17-16s

Customers and staff enjoy the 'Meet the Makers' event. inbm17-16s