Businesswoman Lara at Lead2Grow masterclass

editorial image

Lara Morgan, who sold shares in her business for £20million, will be speaking at the Causeway Enterprise Agency’s Lead2Grow Sales Masterclass later this month.

The first in the series of Causeway Enterprise Agency’s business support events will be for single sales traders, on Monday, May 23. Tuesday, May 24 will focus on those who employ dedicated sales and marketing staff and are looking for team improvement.

A serial entrepreneur and business commentator, Lara will be facilitating the training. She has been asked back to speak in Coleraine by popular demand, following on from the success of February’s Lead2Grow conference .

She said: “I left school and set about teaching myself sales following my father’s bankruptcy. At 21 I was managing a sales team and at 23 started my own business supplying toiletries to the hotel industry.

“ I am a firm believer of the ‘elevator pitch’ which some of you will have heard of, and by perfecting this along with other ideas, it will help any organisation become more effective.”

Jayne Taggart of CEA says: “Lara is exactly the type of inspirational speaker we want our small businesses to be exposed to. It is important the local businesses and entrepreneurial new starts get access to tailored support that can make a difference in their businesses.”

To book the workshops visit www.causeway-enterprise.co.uk or call 028 7035 6318.